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Ask yourself: why does anyone have followers? It’s because they own it. Good leaders let their passion for what they do sweat out of them. You see this flicker in their eyes and you know they have something special about them. They live, breathe and sleep it. You get excited just hearing them talk about it, because they reek of passion. If you want to get somewhere, you also must own it. If you aren’t ecstatic about what you do, why would anyone else be? If you want others to get it, you better let it seep out of your pores.

You must take ownership of your passion.

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Magicians never tell the secrets to their tricks. Once they do, the magic and wonder disappears, and the magician is no longer valid to anyone anymore. He can get replaced by someone cheaper or younger. In business, you can learn a lot from them. To someone that lacks your skill, your knowledge is extremely valuable. They will constantly try to pick and prod it out of you and if you let them, you lose your leverage and power. A lot of people want your knowledge, but they don’t want to do what it takes to get to that point. They want you to do the research, spend the time and test it out first then just give it to them. I wrote about this in an earlier post.

I also wanted to talk about another reason you should safegaurd your knowledge: creating competition. Sometimes people will see your success, and want to duplicate it for themselves. They will come off as a friend, in an attempt to take what you have inside that head of yours. To see what they can pry out of you. In my line of work, often people want to tap into my brain. They know I’ve spent thousands and thousands of dollars and years of time researching and testing tactics or products to find the best. Many try to see what they can get out of me for free. You must be careful not to give too much of your ideas and knowledge away… especially for free. Once you give away the farm, you lose your value and they will take your ideas, use it for themselves and forget you ever helped them. I’ve had to learn that the hard way. When I first started, I would give away too much. Pretty quickly I created competition for myself. You give man a fire, and he’ll burn everything down. I found out that if you create a titan, they will forget they were once merely human with you.

I am a pretty open book to most, but I rarely ever give out my best secrets and knowledge. I will hold back what I know. I may throw out some gems to them to help, but I keep the best locked away inside my head for my business and for my personal clients that hire me.

Never show anyone. They’ll beg you and they’ll flatter you for the secret, but as soon as you give it up… you’ll be nothing to them. – The Prestige

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We grow up in a world that is constantly asking for permission to do the things we want to do. In order to drive, you’ll need a license, in order to get a top paying job, we need the education and qualifications. We are constantly needing “permission” to succeed and do what we want. However, to do anything revolutionary, you can’t think like this. If you wait around always seeking permission, you can never do anything great and rarely get much accomplished. You’ll spend months or even years waiting on others to say yes to you.

“Orville Wright never needed a pilots license.” – Gordan McKenzie

I think it’s interesting how people think they need qualifications to start their big idea. I have met tons of friends that want to start a business, but they think they need to go get a fancy MBA before they can move forward. When I first started my business, I had $50 in my pocket (which I spent on brochures and incorporation), no official college degree and a dream for something better (thank God for Bekah who fed me!). I was simply armed with my brain and not much else. If you look at most big business founders, you will also find the same to be true. They don’t have the qualifications, traditional education or permission for their ideas. They lack what the world thinks they need. They simply have desire and drive. They don’t need permission. They don’t need that fancy MBA. They don’t need approval for their ideas. They just start and move forward. Stop seeking permission for your ideas and just get started.

Stay hungry. Stay foolish.

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A lot of people can’t stand waiting to fulfill their desires. They want it now, and they want it delivered. We have groomed ourselves to be this way. We live in fast food nation, where you place a call and get a hot pizza in 20 minutes delivered right to your door. The problem is that instant gratification rarely ever leads to outstanding results. You are never going to get 5 star steak delivered to your door in twenty minutes and it taste like it does at the restaurant.

There are no overnight successes in the real world. It takes years of work to truly get where you want to go. Most people can’t stand waiting or putting in the work to get there. It’s probably why most people don’t realize their dreams. They trade security and instant results with these things called jobs, rather than working hard and waiting for potential big wins by following their dreams. I love this video. It’s a study that was done about gratification. Kids were given a choice, they could eat one marshmallow now, or if they waited until the lady returned they could get two. Just by waiting only a few minutes, they could double their rewards! Watch how hard it is for these kids to wait.

Is it really that bad to work hard for a few years so that you can be permanently lazy if you choose to be? If you dedicated just 5 years of your life towards your dreams and realized them, would it worth it to you? Personally, I’d trade 5 years in order to get everything I want, rather than get mediocre results now for the rest of my life.

“I’m an overnight success after twenty years.” Dan K.

Oh, The Temptation from Steve V on Vimeo.

 
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Undoubtedly, you realize you have competition in your business. There is always someone else trying to out do you and take your customers away. It’s important to know what they are doing with their businesses, but you shouldn’t structure your business around them. A lot of businesses battle each other and are constantly reacting to the competition. When one business offers a special the other runs out and tries to beat it with a better offer. When one company offers a new product or service, another runs out, throws on a new coat of paint, and puts their version out there too. The problem with this is that you start focusing solely on the competition and responding to them rather than doing what matters. Instead of innovating, you start imitating. Real growth and incredible change doesn’t occur when you are constantly responding to the competition. You’ll never do anything revolutionary by creating the the same or a little better than everyone else. Copying leads to mediocre results. Innovation can lead to big wins. When you don’t do things different, there isn’t anything that stands out about you amongst the herd out there. You just blend in with everyone else. Stand above the herd and create something something new. Do something different.

“Innovate faster than they can copy.” Ray Kroc

 
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The other day, I attended a seminar where the speaker, multimillionaire Blake Mallen, said:

“You are either politicking or producing, but you can’t be doing both.”

Gossip or politics doesn’t get you any closer to your goals. Most of the time it keeps you from taking action and doing any real work. If you look at most true producers and achievers, they simply don’t have time, nor the desire to be apart of it. They are to busy creating value and taking steps towards advancement to care about whose dating who, or “showing” everyone how successful they are.

There are a lot of organizations where people get so caught up in the water-cooler gossip that they never produce any results in the process. They may be “in the know” or part of the “in” crowd, but usually no real production occurs from it. If you want to go after your goals, you must produce and leave the gossiping to the others that don’t really want success. What kind of a return does the drama between Sue and Charles produce? How closer to your goals does running around keeping up appearances get you? What money is made from gossip or politics?

You can either be politicking or producing, but you can’t be doing both. Me… I’d rather have the results.

 

There Is No Easy Button

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It seems a lot of people are looking for the easy button for their lives. They want to hit a button and have their lives instantly fulfilled overnight. I hate to break it to you but there is no easy button to achieve greatness in anything. To get where you want to go it’s going to take work. Serious hard work. I think Americans see musicians and actors all of the sudden pop up out of nowhere and become famous and wealthy. They think that it can be done instantly. What we don’t see is the years of hard work that got them to that tipping point that they broke over. All achievers put in hard work into getting there. There was some magical chant or potion that made them that way, they simply put in the time to get where they wanted to go.

Dan Kennedy has a great quote: “I’m an overnight success after 20 years.”

If it took you 5 years to achieve all of your dreams would it be worth it to dedicate that time? Of course! There is another saying I live by: “I will dedicate the next few years of my life towards achieving my goals so that while others have to work to survive, if I choose to I can be permanently lazy.” If you want to be successful in anything, put in the time. Make the dedication. As with most things in life, you get what you put in. Put in the work and time, you’ll get there. Don’t put in the time, you won’t get much in return.

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I think there is a desire inside all of us to be accepted. We try to look, talk and think like everyone else. What happens? We become like everyone else. We hide who we are inside, in order to fit in with the herd. We lose what makes us great. Our personality, ambitions and style. We give up our originality so that we can become a carbon copy of what “we are supposed to be” in everyone else’s eyes. Frankly, we do this because we fear others will think we’re nuts. We worry that others will call us crazy.

Me, I refuse to be like everyone else. So go ahead and call me crazy.

In my opinion, if you are afraid of what others will think than you are the crazy one. No one that ever accomplished anything great or worth mentioning, cared what others would think of them. They didn’t wait for society to approve of their cause. They went against the grain. They stood up when no one else would. They risked looking foolish in order to follow their passion. If you look at what society wants you to be, you will never get very far. You have to step outside the box and follow your heart.

Why lose what makes you special? Why give up the things that make you great?

I can tell you why people don’t accomplish great things. It’s because they fear what others will think. That fear rules them and won’t allow them to step up and follow their heart. Too many people look just alike. Societies goal is to make us less crazy and conform us into their little ball. It doesn’t like it when you go outside the lines.

When I look back at my life, those crazy moments when I stood up for what I believed were the great ones. I don’t regret them even If I failed at what I was trying to accomplish.

If you are out there being called crazy, you just might be on the right track.

Stay Hungry, Stay Foolish.

I’d rather be disliked for who I am than liked for I am not. – Mark Batterson.




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Today I watched the death of a professional.

It was not a physical death, but rather a mental one. Allow me to explain:

Meet Martha. Martha had become content in her craft. She laughed at changes in her industry and shrugged new technology off as a fad. She had stopped learning and decided that she didn’t need to learn new technology for her industry. She was doing dated work. She had just signed her own death warrant.

You see in business you must always be aware of new technology and change. Innovation can make or break you. It can literally change your entire industry overnight. Did Blockbuster ever expect to see a Redbox? Did newspapers expect so many to get their news online instead of a physical newspaper?

You must be aware of change and stay current with new innovation. If you don’t your business will get ran over. Don’t become a Martha. Never stop learning.

“Mr. Bell after careful consideration of your invention, while it is a very interesting novelty, we have come to the conclusion it has no commercial possibilities. “ J.P. Morgan to Alexander Bell (inventor of the telephone)

“I think there is a world for maybe five computers.” Tom Watson IBM

“Who the hell wants to hear actors talk?” – H.M. Warner, Warner Brothers

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Fight Like Hell.

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“When I believe in something, I fight like hell for it.” – Steve McQueen

If you want to get anywhere closer to your dreams or passions, you are going to have to fight for it. You will have to fight controls, people and your own doubts and fears. It will be a constant battle that you will weigh the worth of inside your own mind. You will be like Atlas, beaten and bloody and feel as if the world is upon your shoulders. Following your passion is probably the hardest thing you will ever do in your entire life. You will face many trials and failures before you reach your goal. You will struggle. You will have others make fun of you instead of give you support. I will not lie to you. It will suck and isn’t for the feint of heart. But, if you want to get to the top you are going to have to fight like hell and continue to fight like hell for it. You will have to keep swinging, otherwise you won’t stay there long. You must remember that there are thousands who want the same position as you and many will do what it takes to obtain it. Therefore you will NEVER be able to let up. Not even for an instance. Innovation will run you over.

However, if you fight for your passion you get rewards beyond measure. It will be worth more than gold could ever buy. You get to satisfy that hunger inside of you. You will watch as your dreams become much more than mere fantasy. Your wildest desires become reality.

Fight Like Hell.

How do you fight for your passion?

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